The other week I did a couple of interviews. One was with the fabulous branding therapy coach David Cohen who did that fabulous doodle bomb of me. My first ever! Mwah.
Harvard Business Review. Seriously?
The other was with the Harvard Business Review, ahem, for an article coming out in the fall that may include me, my work and my client’s experience of graphic facilitation. I’ll let you know about the article when it comes out. In the meantime, say prayers and make offerings to the journalism god that I’ll be included.
Back to the interview I did with David (yes he got to me first before HBR)….the interview and subsequent lunch was illuminating. This guy knows his stuff.
Finetuning my Sweetspot
I’ll write more later about the insights he gave me over lunch. He had me do a focusing exercise about my business which involved doodling a bar graph on the paper tablecloth of a Cuban restaurant. The exercise confirmed where the Sweetspot of my business is and kind of painfully highlighted where I don’t have nearly as much enthusiasm. So I’m doing some internal processing about that.
David gave me some great ideas about how I can realign some of my current projects, like producing a business mindmapping product, into a way that can deliver value for my clients who are in my Sweetspot. For that valuable insight and others I picked up the check.
Me and Gary Vee!
I met David, initially over the internet and then in person, after he talked about me in the same sentence as Gary Vee as someone who has turned their unique skills into a powerful brand story. David explored more of this idea in the interview he did with me. I talked about how I got into this work. Getting really clear about how I talk about the work I do because it’s not something that’s easily explained. And the worst thing that’s ever happened to me at a gig. Enjoy!